বৃহস্পতিবার, ২৬ জানুয়ারী, ২০১২
A Study on “TELETALK” Analysis of Customer Satisfaction: A study on “TELETALK” Abstract: Bangladesh is a developing country of southern Asia. Mobile phone is becoming a very common measure of telecommunication in our country. The number of mobile user is increasing day by day. It is a very attractive market for the mobile connection providers. Presently there are six companies in the market. Each is trying to maintain and increase their market share. Teletalk Bangladesh Limited (the “Company”) was incorporated on 26 December, 2004 as a public limited company under the Companies Act, 1994 with an authorized capital of Tk.20, 000,000,000 being the only government sponsored mobile telephone company in the country. The total number of Teletalk Subscribers has reached 1.207 million at the end of October 2011. The main objective of the report is to find out the customer satisfaction level of Teletalk users. This report is prepared by the direct customer opinion method. The report discloses all the things that we learned and done during the survey period. We made conversation with the usurers of “Teletalk”. In our research design we have chosen to use both conclusive and descriptive research designs. For the purpose of the study data and information have been collected from both primary and secondary sources. We show the Marketing Mix which is used by the Teletalk. Try to show the Product & price offered by Teletalk, their network coverage area in Rajshahi and their promotional activities. We analyze the data by using SPSS method and show the major findings. We use Descriptive, Frequency and Cross tabulation method to analyze the data. After that we show the relationship between the overall satisfaction and other independent variable. And finally we designed the Recommendation & Conclusion.
সোমবার, ৯ জানুয়ারী, ২০১২
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- AboutWorked at studentWent to Santahar B.P. High School, Santahar, BograLives in RajshahiKnows Bānglā, English, Hindi
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